{"id":1225,"date":"2017-04-25T16:45:27","date_gmt":"2017-04-25T19:45:27","guid":{"rendered":"http:\/\/www.neolo.com\/blog\/?p=1225"},"modified":"2021-01-04T04:29:44","modified_gmt":"2021-01-04T07:29:44","slug":"importan-las-opiniones-online","status":"publish","type":"post","link":"https:\/\/www.neolo.com\/blog\/importan-las-opiniones-online.php","title":{"rendered":"\u00bfPor qu\u00e9 importan las opiniones online?"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Tiempo de lectura:<\/span> <span class=\"rt-time\"> &lt; 1<\/span> <span class=\"rt-label rt-postfix\">minuto<\/span><\/span><p>Existe un fen\u00f3meno psicol\u00f3gico llamado <em><strong>\u00abSocial Proof\u00bb<\/strong><\/em>.<\/p>\n<p>Social Proof demuestra que las personas necesitamos confirmar que un producto o una\u00a0empresa es conveniente\u00a0entonces prestamos mucha atenci\u00f3n a las recomendaciones y las opiniones.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1227 aligncenter\" src=\"https:\/\/www.neolo.com\/blog\/wp-content\/uploads\/2017\/04\/WhyReviewsMatter.jpg\" alt=\"\" width=\"1000\" height=\"460\" data-wp-pid=\"1227\" srcset=\"https:\/\/www.neolo.com\/blog\/wp-content\/uploads\/2017\/04\/WhyReviewsMatter.jpg 1000w, https:\/\/www.neolo.com\/blog\/wp-content\/uploads\/2017\/04\/WhyReviewsMatter-300x138.jpg 300w, https:\/\/www.neolo.com\/blog\/wp-content\/uploads\/2017\/04\/WhyReviewsMatter-768x353.jpg 768w, https:\/\/www.neolo.com\/blog\/wp-content\/uploads\/2017\/04\/WhyReviewsMatter-800x368.jpg 800w, https:\/\/www.neolo.com\/blog\/wp-content\/uploads\/2017\/04\/WhyReviewsMatter-600x276.jpg 600w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>Por esta raz\u00f3n, si estamos obligados a escoger entre una tienda vac\u00eda y una llena, seguramente depositaremos nuestra entera confianza en la que est\u00e9 m\u00e1s llena.<\/p>\n<blockquote><p><em>\u00abEl\u00a088% de los consumidores conf\u00edan en las opiniones online al igual que en las recomendaciones personales.\u00bb (Search Engine Land)<\/em><\/p><\/blockquote>\n<p>\u00bfPero en Internet c\u00f3mo hacen los consumidores para saber si una marca o empresa es confiable?<\/p>\n<p><strong>Buscan\u00a0reviews y opiniones online.<br \/>\n<\/strong><\/p>\n<p>Nos importa lo que opinan los dem\u00e1s porque adem\u00e1s es un mecanismo de supervivencia\u00a0social que tiene miles de a\u00f1os funcionando en nuestro cerebro: Confiamos m\u00e1s en\u00a0los grupos de gente porque nos aseguraban la supervivencia frente a los leones, los mamuts y otras tribus que pudieran hacernos da\u00f1o.<\/p>\n<p>Por eso, si en tu sitio web o e-commerce mostr\u00e1s reviews vas a generar m\u00e1s confianza y por lo tanto, m\u00e1s ventas.<\/p>\n<p>Te invitamos a conocer <a href=\"https:\/\/www.reputacionverificada.com\/\"><b>Reputaci\u00f3n Verificada<\/b><\/a>, la primer plataforma en Latinoam\u00e9rica que recolecta opiniones de tu negocio y las muestra en tu sitio web conduciendo a m\u00e1s confianza y m\u00e1s ventas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Existe un fen\u00f3meno psicol\u00f3gico llamado \u00abSocial Proof\u00bb. Social Proof demuestra que las personas necesitamos confirmar que un producto o una\u00a0empresa es conveniente\u00a0entonces prestamos mucha atenci\u00f3n a las recomendaciones y las opiniones. Por esta raz\u00f3n, si estamos obligados a escoger entre una tienda vac\u00eda y una llena, seguramente depositaremos nuestra entera confianza en la que est\u00e9 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[206,243],"tags":[],"class_list":["post-1225","post","type-post","status-publish","format-standard","hentry","category-marketing-digital","category-reviews"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u00bfPor qu\u00e9 importan las opiniones online? - Neolo Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.neolo.com\/blog\/importan-las-opiniones-online.php\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfPor qu\u00e9 importan las opiniones online? - Neolo Blog\" \/>\n<meta property=\"og:description\" content=\"Existe un fen\u00f3meno psicol\u00f3gico llamado \u00abSocial Proof\u00bb. 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